If there’s something that thunders through the COVID-19 din and reaches every corner of the world, it is a Google Algorithm Update. Its royal entry amidst the pandemic has grabbed the attention of the SEO industry. While the whole industry had been hoping that the Update would occur at a later time once the COVID-19 […]
1. Launching a New Site? Here’s What John Mueller has to Say In a recent Google Webmaster’s Hangout held on April 9th, John Mueller shared some advice that can help new websites. The advice came in response to a question from a site owner concerned about the lack of query data in the Search Console. […]
At a time when economies across the world are in doldrums and job security unsure, Search Engine Optimization is securing a firmer place in the marketing kitty. According to a survey conducted by the Conductor, SEO will be the primary focus for marketers amidst the downturn. The survey elicited responses from 317 respondents across a […]
It wouldn’t be an exaggeration to say that taking a peek into the Google Search algorithms is a dream that every SEO professional nurtures. But, wouldn’t it be unfair if just one SEO has an undue advantage over others with access to information that’s otherwise privy to only a few? It seems like that’s the […]
SEO or SEM has always been a somewhat difficult question to answer for business owners and marketers. While both offer the same ultimate result, resource allocation between the two has always been a concern. While the concern always rode high on the minds of experts, it has occupied center stage in these changing times. To […]