Google, in its official blog, announced its support to the shippingDetailsschema.org markup. This will display shipping details in Google Search results. It looks something like this: This is an attempt to connect customers that come to Google searching for information with best products, brands, and retailers. These shipping details will display in the overview and […]
Anyone who owns a business knows the importance of having a stronghold online through your website. In a world where we select products and services mostly based on their online reviews, promotions of your website and products online have become an absolute necessity. Traditional digital marketing techniques include promoting your business online through various platforms […]
I have spent most of my career as a marketer. While working on the offline marketing campaigns, what attracted me to the digital format was its sheer dynamic nature. The response was quick and measurable. And that would let me know what worked and what didn’t. SEO was no different. The constant effort that it […]
At a time when advertisers and brands are trying hard to cope with the new ‘economic normal’ Google seems to be intent at making this task harder. The Ever-so Transparent Search Engine – Google Up until now, we have known Google for its user-friendliness and transparency. Whether it was about the recent image licensing to […]
Google has always been receptive to voices from web users of all hues and walks. In a yet another step to add more transparency to the use of images found across the web, Google has introduced the ‘licensable tag’ to images. Image owners who prefer licensed usage of their images can indicate their preference and […]